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Definition: deepfake


(DEEP learning FAKE) Fake content. With increasing advancements in computer performance and AI techniques, text, audio, images and videos created by AI are becoming more realistic every year. It is increasingly difficult to determine which content was created by humans or machine. See deepfake detector.

Video Deepfakes
Although face swapping has been done on images for more than a hundred years, face swapping on videos today can make anybody love, hate or say anything. For example, the video can be produced entirely with a human actor, whose face is then replaced with that of a celebrity, and it appears real to the casual viewer. See face swapping and FaceApp.

Serious Future Implications
As deepfake videos improve, there are ominous implications for the future. Videos are highly persuasive when they "supposedly" come from prominent people. Although computer analysis can likely determine a fake video even as they get more realistic, any deepfake detection may be after the damage is done. See Reality Defender, fake news, fake website and fake fans.




Real or AI?
At the press reception in the HumanX AI conference in Las Vegas in 2025, journalists were given paddles to hold up as pairs of images were displayed on screen. It was not easy to tell which images were real. See HumanX.