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Redirected from: smartphone market share

Definition: Android market share


As of 2024, Android's market share of smartphones is approximately 70% worldwide with iPhones making up the remaining share. In the U.S., Androids and iPhones are roughly 50/50.

The reason Android is predominant worldwide is because Samsung, Google and dozens of other manufacturers make Androids compared to only one company, Apple, which makes the iPhone. Also, while Samsung's flagship Android phones can cost more than $1,000, there are Androids for as little as $100. Apple's least expensive model is generally in the $400 range.

Android Set the Bar for Bigger
In addition to price, for the first seven years smartphones were on the market (2007 to 2014), iPhones had relatively small screens, while Android models were offered with much larger displays. As the smartphone market exploded, people enjoyed the larger screen real estate, which today is commonplace. Apple's first iPhone with a large screen was the iPhone 6 in 2014. See Android, iPhone, iPhone 6 and phablet.