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Definition: domain tasting

Trying out a new Internet domain name for five days, which is the grace period in which a registrant can choose to cancel the name and get a full refund of the registration fee. Domain tasting involves setting up home pages with ads and registering many domain names that are typically misspellings of a popular site or expired URLs. The home pages are tracked, and the ones that draw sufficient traffic and click-throughs within the first couple of days are kept, while the rest are cancelled. See URL hijacking, domain warehousing and domain kiting.