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Definition: Technorati

(1) An advertising platform for blog publishers. Debuting in 2002, Technorati was originally a website that indexed blogs, provided a content search and touted the "Technorati Top 100." The company evolved into revenue producing programs for blog publishers. For more information, visit www.technorati.com.

(2) (technorati) Synonymous with "digerati," who are people who are technically competent. See digerati, numerati, glasserati and technophilia.