Term of the Moment
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Definition: Lexmark
(Lexmark International, Inc., Lexington, KY) A manufacturer of desktop and network printers that was spun off from IBM in 1991. For five years, IBM and Lexmark agreed not to compete with each other, and IBM continued to market printers to its own mainframe and minicomputer customers. During those five years, Lexmark built itself into a $2 billion dollar company selling quality printers at affordable prices. Lexmark makes its own printer engines and was the first to bring a 600 dpi laser printer to market as well as a true 1,200 dpi printer.
Lexmark Laser Printers
In five years, Lexmark built itself into a two-billion dollar company, reflecting an aggressive price/performance product line in a growing printer market. (Image courtesy of Lexmark International, Inc.)